Best Nursing Bra EVER!

“Thank You, Thank You, THANK YOU Royce Lingerie!” more


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"Wirefree bras are a softer fit and will not rub or dig into delicate breast tissue whilst you are pregnant or breastfeeding."
Caring for you and your baby through all the stages of pregnancy and beyond...

Wirefee bras, non-wired bras, wireless bras, soft cup bras... Whichever term you use, wirefree bras are the best choice to take care of you and your baby.

Why Non-Wired Nursing Bras?

You've probably already heard from your midwife, doctor or from other mums-to-be that it's best to wear a wirefree nursing bra whilst feeding. This is because when you're pregnant or breastfeeding your body is constantly changing. Choosing a wirefree bra will provide a softer fit and remove the risk of underwires rubbing or digging in to delicate breast tissue. As your bump and breasts grow uncomfortable underwires could lead to damaged breast tissue, blocked milk ducts, possible infection and other irritations you could no doubt do without during this early bonding period with your new baby. With this in mind every one of our breastfeeding bras is wirefree and designed specifically to support and fit you at this special time whilst also providing maximum comfort and helping you look and feel fabulous!

Nursing Style Showcase


Drop Cups

All our beautiful nursing bras feature one handed release clips for easy access and retainer straps that enable the cups to drop down fully whilst holding the shoulder strap in place when feeding.

We use a retainer strap, as opposed to an A-frame, in our design to prevent any restriction to the delicate milk ducts and glands as the breast changes throughout the day.

X-Static Silver Fibre

Some of our Nursing products contain X-Static® silver fibre which is proven to be: Anti-bacterial, Anti-odour, Thermo- regulating, Permanent – will not wash or wear out, 100% Safe and natural.

The matching shorts from these sets also contain X-Static® silver fibre in the front panel and through the gusset lining, making them ideal for after caesarean or natural childbirth.

Nursing Clips

Love our Nursing bras but don't need the clips? Some of our Nursing bras are available without the clips should you desire.

Please call us to find out more and how to order

Royce TV - Blossom Video


Our brand new 'Blossom' style is the biggest innovation in nursing and maternity bras for years. Since its arrival in Spring 2013 this adjustable nursing bra has flown off the shelves with many women claiming it was the only nursing bra they could wear when breastfeeding. A soft hidden cord enables the centre front to be ruched down for a more conventional bra shape or loosened and drawn up for a relaxed, crop-top look when you're feeling fuller. Supersoft, stretchy fabrics also mean this bra feels as good as it looks whilst a hidden sling provides support when you need it most.

For more customer testimonials and further information visit our 'Blossom' product page.

Nursing News Feed

17 Mar 2016

Modern mummy must-haves

Guest blogger, Jeri is currently 21 weeks' pregnant. She has very kindly offered to blog about her experience of wearing Royce wirefree bras during her pregnancy.

29 Apr 2014

Spring Blossom Has Arrived!

Spring into the New Season with Spring Blossom.